Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data

10 Feb

Despite modern organisations having already altered their models and strategies (often on fundamental levels) they still need to increasingly ensure that they are able to maximize new, more powerful and increasingly sophisticated informatics and communications technologies and processes. However, the issues surrounding BIS are still contributing to a state of flux, which is likely to increase before it normalizes, placing significant strains on those attempting to measure performance.

One significant talking point, Big Data (a contemporary attempt to coalesce these exponential forces, both in terms of futurist opportunities but also today with more tangible applications) is creating further and perhaps increasing pressures for organisational and managerial reinvention. BIS will be a key arbiter regarding technology adoption, process alteration and entities relationships. Consequentially, this interdisciplinary field will be judged on the successes and failures of major new initiatives and expenditures in this field.

Concerning performance management, new abstraction and categorization approaches will have to be taken to represent value. Given the Internet’s growing economic importance new approaches are required online, especially in regards to the tangibles and intangibles of social media. Examining this particular theme, the next few posts will set about highlighting some key logical, computational and interactive challenges. This will be done in order to identify drivers for change, emphasize current (and potentially ongoing) limitations, as well as offer more forward thinking and experimental approaches to modelling and mapping online competences, meaning and value.

Whilst big data is still generating new unknowns and ambiguities there will be problems regarding what is value, what defines productivity, who is successful and who is failing to contribute to profitability. BIS becomes increasingly important in this regard. For business governance, this has created some interesting outcomes and hanging issues. On an economic level much of this boils down to these six questions:

  • What should be encouraged?
  • What should be discouraged?
  • How should one treat success and failure?
  • How does value get represented?
  • Is it possible to internalize ‘externalities’?
  • Is it possible or even advisable to reduce communications ‘white noise’?
  • Are side effects of reform and changes understood and factored into decision making?

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Other blog posts in the Order From Chaos miniseries include:

  1. Abstraction, Perspective and Complexity: Social Media’s Canon of Proportions;
  2. Logic, Computation and (f*(k?) Meming: On2logi+k,ing.
  3. Transposition, Catalysts and Synthesis: Playing with iMacwells eDemon.

More than just eCoal, eSteam and ePower: The Modernizing Dynamics of Change Series

  1. Introduction;
  2. Economic requirements: Catalyst for Invention, Innovation and Progress
  3. Not Just Invention: Change Through The Desire to Innovate, Reimagine and Expand;
  4. New Tools, New Patterns, New Thoughts: the Great Dialogue;
  5. Nobody Will Notice The Slow Death of Dissmeination, They Will Be Too Busy Listening;
  6. The frictions of competition and cooperation to strategic thinking;
  7. The Hot and Cold Wars: Relationships and conflicts between big and small, propriety and open source.

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If you have any suggestions, relevant links or questions to add flavour to this series then please join the dialogue below or contact me via Twitter:

8 Responses to “Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data”

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  1. Logic, Computation and (f*(k?) Meming: On2logi+k,ing « So Opinionated … - February 11, 2013

    […] Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data […]

  2. Abstraction, Perspective and Complexity: Social Media’s Canon of Proportions « So Opinionated … - February 11, 2013

    […] Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data […]

  3. Nobody Will Notice The Slow Death of Dissemination, They Will Be Too Busy Listening « So Opinionated … - February 11, 2013

    […] Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data; […]

  4. New Tools, New Patterns, New Thoughts: the Great Dialogue « So Opinionated … - February 11, 2013

    […] Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data; […]

  5. Not Just Invention: Change Through the Desire to Innovate, Reimagine and Expand « So Opinionated … - February 11, 2013

    […] Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data; […]

  6. Economic requirements: Catalyst for Invention, Innovation and Progress « So Opinionated … - February 11, 2013

    […] Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data; […]

  7. More than just eCoal, eSteam and ePower: The Modernizing Dynamics of Change « So Opinionated … - February 11, 2013

    […] Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data; […]

  8. Dialogue, Governance and Reform in the Web 2.0 Age: The Art of Noise « So Opinionated … - February 11, 2013

    […] Order From Chaos: Performance Management and Social Media Analytics in the Age of Big Data; […]

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